Marta Marques
Chief Behavioral Scientist
After 20 years in Enterprise Technology (co-founder Beyond Inc., VP/GM Banyan, VP Enterprise Marketing Cisco and Adobe, CEO Socialtext) I realized that making and selling expensive things to CIOs on the merits of productivity just didn’t get me excited any more. While searching for a big problem worth solving that would create meaning and purpose, I had the great fortune of meeting Dr. David Lawrence, former CEO of Kaiser Permanente. He infected me with a passion for tackling one of the hardest problems in healthcare – preventing and slowing the progression of chronic diseases.
I get “motiv8ed” by the how big the problem is (over 80% of the $3.5T we spend on healthcare in the US is on people with chronic diseases), by the opportunity to improve the lives (and health) of millions of people, and by the chance to contribute to the exciting science of behavior change. I get energized and humbled by the accomplished and passionate people I encounter through the cross-disciplinary work that Motiv8 is pursuing. And I’m proud of the amazing and eclectic people I work with at Motiv8.
When I’m not working, I’m usually practicing piano, reading, or trying not to lose more than 6 balls per round of golf.